The following contribution is from another author.
Are you interested in a roofing business? Or are you a self-made skilled worker who wants to hit the big-time? Then, why not become a roofing contractor? This could give you plenty of opportunities in the construction industry, allowing you to take pride in your excellent craftsmanship as you see the outcome of your finished projects.
Of course, there’s nothing more fulfilling than happy customers. There are many other reasons to become a roofing contractor, which will be discussed in this article.
Becoming The Go-To Roofing Expert
A high-quality roofing contactor provides finished projects that will be appreciated by property owners. For this to happen, you’ll need to do the following:
- Become A Client Advocate: Be available to give your clients expert advice on the best types of roofing applicable for their properties, in terms of materials, designs, and finishes.
- Give Fair Quotes: As an expert roofer, you understand that not all people can afford expensive roofing systems, so you’ll provide different options that suit each budget.
- Ensure Excellent Quality Work: From roof installation to repairs, clients will always seek quality work. Providing excellent work is good for your reputation and will become your most important marketing tools; word-of-mouth and a strong portfolio is what to look for from a roofing contractor in Kansas. Take photos and videos of your projects to help future visualize the strength of your work.
Broaden Your Client Reach
Once you have established a good name for your roofing business, you can expand your customer base by offering residential roofing and commercial roof systems. You’ll be receiving calls from local businesses, asking for appointments and free estimates. And you can further promote your roofing services to more people by:
- Creating A Website: Whether you’re an independent roofer or planning to start a company that employs other qualified roofers, creating a website is the start of building your online presence. It serves as your online portfolio to attract more residential and commercial property owners to choose your roofing services.
- Promote Your Services Through Digital Marketing Strategies: You can promote your business through digital marketing strategies, such as email, social media, and search engine optimization (SEO) marketing. These strategies help expand your client base by boosting your search engine visibility and brand awareness.
Help People Achieve Their Roofing Goals
Believe it or not, every homeowner or commercial property owner has roofing goals. You’ll find many are looking for a ‘green’ property with an energy-efficient roofing system. As a professional roofer, you can share expert advice on how your clients can make their roofing eco-friendly and help them save on energy bills.
Take a look at the following common roofing goals that would need your expert services:
- Annual Roof Maintenance: Property owners understand the importance of regular roofing maintenance and seek professional help to assess their systems’ condition and make relevant updates.
- Major Roof Repairs: Those who cannot afford to install a new roof may request major roof repairs to seal cracks and holes and replace individual damaged shingles.
- Roof Replacement: Property owners may also ask you to repurpose old roof metals and just replace the shingles.
- New Roof Installation: This project should be offered to clients if repairs cannot save the integrity of the roof. Of course, this project also gives the highest earnings for a roofing contractor.
Good Income
Roofing contractors have experienced strong sales growth in recent years, from 3.9% sales growth in 2014 to 14.2% in 2018. This demonstrates the sustained potential for a good income within the industry.
The demand for roofing services is high in both residential and commercial markets for existing and new buildings. Aspiring roofing contractors need to consider the following to make good money without compromising the quality of work and client satisfaction:
- Material And Equipment Costs: This is essential because your customers will always ask questions about material costs. You can face challenges with rising material costs, but finding the right suppliers will help you manage these expenses.
- Labor And Business Operations Costs: Roofers are in-demand, but there’s a shortage of workers, which increases labor costs. It’s important, therefore, to treat workers well and provide suitable benefit packages.
Conclusion
There are many good reasons to become a roofing contractor. Helping property owners achieve their roofing goals, becoming an expert, and creating a portfolio of first-rate work. Also, becoming a contractor can provide good earnings for many years.
